“If you are on social media, and you are not learning, not laughing, not being inspired or not networking, then you are using it wrong.” ― Germany Kent
In this tech-savvy world we live in, I find it essential to inform my fellow gardeners and readers just how important social media is when it comes to showcasing your work.
We often focus on the benefits of gardening. However, there is one benefit we keep on the back burner, which is social networking. I started this blog to demonstrate how important it is to take what you enjoy most and create a safe atmosphere that showcases your work in a positive way.
Social media has paved a new route for people to connect and engage with anything or anyone, instantaneously. It serves as a platform for gardeners, like myself, to build an organic relationship with their followers (no pun intended). It is the best way to build a presence and leave lasting impressions with fans that love what you do.
I want to change the way people see millennials by using social media and build substance within my company. More importantly, I want to teach my peers that it is possible to use social media platforms, which are free, to navigate their way into the marketing world.
Social media has played a very important role when it comes to marketing for OBF. It operates and is controlled completely on your terms. The brand and the image you want to convey is crucial because your marketing techniques will have a lasting affect on each and every person that comes across your page.
Why should we create close connections with our fans?
You know the phrase, you are what you eat? Well, this correlates strongly with the posts you share on social media platforms. People will remember your brand if you are passionate about what is being promoted. That silly tweet you posted on Twitter a week ago, will be shared and that Facebook post that was boosted for the public to see, will be remembered.
My advice: Be as authentic and genuine as possible, never fake it.
We all want a sincere relationship with our followers. This is one of the many reasons why my blog is so important to my company and I. OBF is built upon authenticity.
My confidence is built when I grow something. I know I have done some good in the world when I share these thoughts with you. I encourage you to find your niche and use the technology provided to us in a resourceful way.
Use your time wisely, spread the word about social networking and continue to get your hands dirty in the garden.
Happy Hump Day! #letsgrowsomething